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EP 118: GET YOUR SALES MOJO WORKING IT, TO ACHIEVE MORE SUCCESS - CIAN MCLOUGHLIN

Supercharge your Sales and Marketing Process 
​
Cian McLoughlin is a recognised sales expert, an entrepreneur, author, and speaker, who works with businesses to supercharge their sales process and teams. Hailed as a ‘sales and marketing guru’ by the Sydney Morning Herald, he wrote the Amazon #1 bestseller Rebirth of the Salesman and is a regular writer and commentator in the business media.

Cian was given some great advice early in his career. "You either work in sales or in support of sales, there are no other jobs in this company’. This show delves into the win-loss analysis of sales and gives you wall to wall gold to ensure we see more success.

If you have a dream of securing more sales this year, then this show is a winner.

Here’s what we speak to Cian about in this show:

 
  • What sort of work is Cian doing on any given day and who is he doing it with or for?
  • What’s win loss analysis?
  • Why do some people have this negative view of “sales people?”
  • What’s shifting in sales?
  • Negative Feedback - Why do we not have an appetite and how do we develop that appetite? 
  • Laying landmines - How to out manoeuvre our competitors on the sales battlefield?
  • Have you really earned the right to feedback from your customer or client?
  • What’s the best question to ask yourself after a sales loss?
  • We buy with our hearts but we sell with our heads… why?
  • The Jeff Bezos (Amazon) philosophy towards their customers?
  • Why there should be an empty chair at every company boardroom table and meeting?
  • What are the attributes of a great salesperson?
  • Is humility an important attribute of a great salesperson?
  • Why ask for feedback BEFORE you pitch or present for a sale?
  • When a customer is asking for “Cultural Fit”, what does that really mean?
  • What will we learn from Cian’s book "Rebirth of The Salesman?”
  • Is there a great tool we can use to generate new leads for the business?
  • Cian’s best advice to develop better and efficient focus. 
  • Where does Cian find time for DEEP WORK, in his day?
  • The magic of the whiteboard.
 
The Mojo Radio Show - © Gary Bertwistle & Darren Robertson

Products or companies we discuss are not paid endorsements. They are not sponsored by, nor do we have any professional or affiliate relationship of any kind with any of the companies or products highlighted in the show.... sadly! It’s just stuff we like, think is cool and maybe of interest to you, our listeners.

LISTEN TO THE EPISODE

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RESOURCES

rebirth_of_the_salesman_-_final.pdf
File Size: 931 kb
File Type: pdf
Download File

Websites/Links

Cian McLoughlin at Trinity Perspectives
http://www.trinityperspectives.com.au

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