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EP 119: HAVE YOUR CUSTOMERS FALL IN LOVE WITH YOUR BRAND THROUGH CUSTOMER SERVICE - PETER APPLEBAUM

How to Create your own Media Platform to Build Better Client Relationships?

Peter Applebaum has worked across 35 industries helping companies to market their products and services. In 2001, Peter established Tick Yes a digital social media  company helping brands achieve business and marketing objectives.  Peter regularly features on TV programs like Switzer, A Current Affair and Today Tonight as their marketing expert, and is a regular contributor to business publications.

In this show, we dig into the customer service process & how we get our clients to really fall in love with our brands through our customer service and the relationships we create. This show allows you to sit back and consider the relationships you have with your customers and create romance. 

Here’s what we get into with Peter:
  • Why do sales people carry a negative perception?
  • What does Peter do in his daily work?
  • Why is it so hard to get great customer service?
  • Do you give a damn and what do you give a damn about the right things?
  • How do you create a commercial romance with our customers?
  • If there a brand that Peter is presently in a romance with?
  • How do we keep the flame alive within our commercial relationships?
  • A profound way to turn around a situation where we have delivered poor service.
  • What can we learn from a company like Zappos?
  • In our social media promotions plan, should we focus on one platform or a variety?
  • It's not about having a social media presence, it's about making it count?
  • Using email as part of your marketing program?
  • What can we learn from Trump?
  • How to create your own media platform?
    ​
The Mojo Radio Show - © Gary Bertwistle & Darren Robertson

Products or companies we discuss are not paid endorsements. They are not sponsored by, nor do we have any professional or affiliate relationship of any kind with any of the companies or products highlighted in the show.... sadly! It’s just stuff we like, think is cool and maybe of interest to you, our listeners.

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RESOURCES

rebirth_of_the_salesman_-_final.pdf
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Websites/Links

Peter Applebaum Tick Yes.
https://tickyes.com

TLC Event with Peter Applebaum  Wed, March 1, 2017 5:30 PM – 8:30 PM AEDT
https://www.eventbrite.com/e/tlc-event-with-peter-applebaum-tickets-31819747722
To get your discount off tickets to his speech in Sydney - Email Oksana at:  info@impero.com.au
 
Mojo Kombucha
http://www.organicandraw.com.au

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