THE MOJO RADIO SHOW
  • Home
  • What's It About?
  • In the Studio
    • Host
    • Producer
    • Voice Over Guy
  • The Shows
    • Guest List
    • EPISODES 281 - 300
    • EPISODES 261- 280
    • EPISODES 241- 260
    • EPISODES 221- 240
    • EPISODES 201- 220
    • EPISODES 181- 200
    • EPISODES 161- 180
    • EPISODES 141- 160
    • EPISODES 121 - 140
    • EPISODES 101 - 120
    • EPISODES 81 - 100
    • EPISODES 61 - 80
    • EPISODES 41 - 60
    • EPISODES 21 - 40
    • EPISODES 1 - 20
  • Contact

The Mojo Radio show

EP 161: Business Learnings We Take Away From the Death of AC/DC's Bon Scott and 2017 Wrap-Up - Jesse Fink

The ultimate lesson of rock from Bon Scott and AC/DC

Jesse Fink is an international bestselling author of Bon: The Last Highway, a biography of legendary AC/DC singer Bon Scott. The book uncovers the mystery of Bon's death and delves into who wrote Back in Black, one the biggest selling rock albums ever. There are valuable takeaways for today's business leaders, considering AC/DC created such an outstanding brand that endures. Our whole team is in the studio...what could go wrong! 
  • Here's what we discuss in this week's show:
  • When people ask Jesse what he does, how does he like to reply?
  • How does his approach as a researcher impact the lens he sees things through?
  • Why are traditional biographers in music becoming an endangered species? 
  • Jesse believes that Bon’s writing was as good as any in the world, but it was not recognised for its artistry. Why is that?
  • Bon Scott behind closed doors
  • Bon came across like a hard rocking Aussie bogan from the streets, but he was a very well read man who appreciated culture.
  • Would AC/DC be as big as they are today if Bon had stayed fronting the band?
  • The AC/DC t-shirt represents rebellion - was that brand established back in the day with Bon? 
  • Where are Bon’s notebooks or what he called his “book of words” or “his poetry”? 
  • How did Bon use his notebooks, and what did Jesse learn about his lyric writing?
  • What is the backstory to Back in Black?
  • How do rock artists, who are quite messed up, remember facts? Can we believe what is written?
  • Bon's interest in all things country, cowboys and the Wild West
  • AC/DC is an incredibly strong brand worldwide. Is the strength of the brand being diminished, bringing Axe Rose in as a possible new lead?

The Mojo Radio Show - © Gary Bertwistle & Darren Robertson
 
Products or companies we discuss are not paid endorsements. They are not sponsored by, nor do we have any professional or affiliate relationship of any kind with any of the companies or products highlighted in the show.... sadly! It’s just stuff we like, think is cool and maybe of interest to you our listeners.
 
“Life should not be a journey to the grave with the intention of arriving safely in a pretty and well preserved body, but rather to skid in broadside in a cloud of smoke, thoroughly used up, totally worn out, and loudly proclaiming "Wow! What a Ride!”
― Hunter S. Thompson, The Proud Highway: Saga of a Desperate Southern Gentleman, 1955-1967

LISTEN TO THE EPISODE

Picture

RESOURCES

Websites/Links

Bon: The Last Highway on Amazon 
http://amzn.to/2kZg9GE
 
The Mojo Radio Show
http://www.themojoradioshow.com
​
​The Mojo Radio Show on Facebook
https://www.facebook.com/TheMojoRadioShowPodcast/

The Mojo Radio Show
http://www.themojoradioshow.com

The Mojo Radio Show Answering Machine
08 7200 6656
08 7200 MOJO

The Mojo Radio Show - © Gary Bertwistle & Darren Robertson
​
Subscribe to ©​The Mojo Radio Show by email below...

    Sign Up To Receive The Mojo Radio Show Podcast  by Email...

Subscribe Now
© The Mojo Radio Show 2020
About Us      Contact
SEARCH FOR AN INTERVIEW
​OR EPISODE​
​